Mobile Youth Consumers

• Published:August 14th, 2008
• Comments:No Comment
• Category:mobile life youth, mobile youth consumers

From Original Post Here

I don’t know much about Brazil (apart from the fact that it is hot). I know even less about Seda Shampoo– but my knowledge is slowly but surely increasing. Mobile Advertising is educational!

Why?
Well I just read a case study from Unilever and Nokia Interactive.
What happened?
Nokia Interactive had to raise brand awareness of Seda Shampoo (Sunsilk) [...]SHARETHIS.addEntry({ title: “Mobile Advertising: Unilever teen campaign in Brazil with Nokia Interactive”, url: “http://www.gomonews.com/mobile-advertising-unilever-teen-campaign-in-brazil-with-nokia-interactive/” });



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