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www.researchandmarkets.com - Research and Markets (www.researchandmarkets.com/research/c8e506/youth_charging_mod) has announced the addition of MobileYouth’s new report “Youth Charging Models” to their offering. …
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(TrendHunter.com) Social networking is one of the most common online activities these days, with sites like Facebook and MySpace becoming more popular every day. However, these sites are not necessarily safe for younger…
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(TrendHunter.com) Levi Strauss is making a strong push for the global re-launch of the iconic Levi’s 501. Following the print ads and creative outdoor billboards, we bring you the Live Unbuttoned TV spot.
The commercial…
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Jonas Bros. to raise Diabetes awareness (the tween heartthrobs sign on to a three-year partnership with Bayer Diabetes Care — “15 year-old member Nick Jonas was diagnosed with Type 1 Diabetes from the age of 13.” Plus the Jonas Bros. and MTV teamed up for a mobile promotion…NextGreatThing has the deets. And this all seems much more controlled than say, Miley’s YouTube channel, which The Hollywood Reporter wonders about…) (Trendhunter)
- Retailers find success texting teens (this seems like a no duh one to me…as long as it’s opt in and not sneaky at all) (Tampabay.com)
- Mega list of brands on Twitter (great resource to see how folks are using Twitter to do stuff besides Tweet about whatever movie you just saw….oh, that’s me) (Fluent Simplicity)
- Speaking of brands (White Castle launches a microsite for sliders fans. While Mead [notebooks] launches a “Battle of the Beats” competition online.
- Obama’s Millennial marketing (a roundup of what Obama gets right about reaching youth — interviews with Neil Howe and our friend Allison Mooney. And Obama gets Rickrolled) (AdAge.com, reg. required)
- Going to an Ivy League school pays off (grads earn the highest salaries) (BusinessWeek)
- Facebook returns to its roots (with a renewed focus on some helpful college apps) (Alley Insider)
- Advice for young journalists (from New Yorker editor David Remnick) (Big Think)
- ‘Don’t be an asterick’ (new anti-steroid campaign launched by the United States Olympic Committee (USOC) and the Ad Council aimed at youth. And speaking of the Olympics, another Beijing relevant post about China online with stats and charts about what the Chinese [and esp. youth] are doing online) (Trendhunter) (TrendSpotting)
- ‘Gossip Girl’ ads effective or not? (NGT cites Casey’s post and Tina Wells’ post on the Huffington Post and weighs in on the need to define who we’re talking about, tweens, teens or twentysomethings…)
P.S. The Ypulse Linked In group is up to 225 and counting. Very valuable for networking in this space. Join today.
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We’ve got new research for sale over at Ypulse Research from our sponsor and partner Harris Interactive — it’s a report titled Youth 2.0: What today’s youth want. From their description:
Purchase this research report to discover how youth are redefining the music world, what youth want in mobile devices and a focus on printing and photos. Answer questions such as how important is music to 8-18 year olds? When and where do they listen? How do they obtain their music? What features they want in mobile devices and what they really use. What and how often do they print. What does the future hold for these technologies?
Sample size: 1,291 U.S. 8-18 year olds (455 8-12 year olds; 836 13-18 year olds; data were weighted to reflect the total U.S. population of 8-18 year olds.).
Read the full description of charts and tables included over at Ypulse Research. If your company produces market research on tweens, teens or early twentysomethings, and you are interested in selling it on Ypulse, please contact Charles Pelton.
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CNN reports on the cell phone boom in Africa: “In less than a decade, cellphones, once the preserve of the very rich, are now ubiquitous in Africa and parts of Asia.
A device that’s sometimes used as a fashion accessory in the West has become a lifeline for millions of people in the developing world.” [...]
“In the Democratic Republic of Congo, with a population of 60 million, there are just 10,000 fixed telephones but more than a million cellphone subscribers. While in Chad, the fifth-least developed country in Africa, cellphone usage jumped from 10,000 to 200,000 in three years.”
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Teens, Cell Phones and the Wireless Goldrush Posted by digitalsista on August 7th, 2008 in Community Technology, Mobile Computing, Old vs New Technologies, Social Media, Teens and Technology, web 2.0 I was attending the BlogHer ‘08 conference in San Francisco and came across a display for T-Mobile. They were asking people to fill out a “teens and cell phones survey”. I told the representative that I was very interested in the results of the survey. The results were sent to me via email along
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71% of students ages 9 to 17 use social networking sites on a weekly basis (Grunwald Associates, “Creating & Connecting - Research and Guidelines on Online Social and Educational Networking,” July 2007). ◘ 20% of youth include swear …
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Nin Hao ! In the spirit of drilling down the dynamics of the Internet in China , We have published a data filled , action packed slideshow “Handbook of Online China” on the eve of Beijing Olympics inauguration . The report focus on three key themes - China as an online leader , China Insider - the competitive landscape in Search , IM & Web 2.0 & Business in Online China - that are essentially key indicators of the ongoing development of the dynamic Internet market in China. The report i
Click to download free mobile youth data from the mobileYouth report
